Leaving Squidility was not choice for me; it had to be done. The decision was not made over night, but rather was an inevitability that was growing inside of me. I tried to talk myself out of it, but the sooner I realized I was in denial the more confident I felt that it was time to call it a day. Continue reading
No skills are needed if you want to be a content creator. But some skills are needed if you want to be a good content creator. That’s why we scan through lots of content everyday. We scan and we scan until we hit a speed bump of good content. That’s when we slow down, look and digest. Continue reading
I was always saying that gaining first customers for your new product is the hardest part. Later – if your product is good – gaining the next ones is a little bit easier. Here’s how we get our first users.
At the very beginning I thought that Squidility may be a tool for young entrepreneurs. A little bit later I changed my mind and realized that it’s more for content marketers. Now I know for sure – it was a mistake. Squidility is for Steve.
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You may be wondering which is better: a multi topic or single topic blog. There are advantages and disadvantages to both. However I tend to favour one over the other. Let me take you through the pros and cons and we’ll see if you take my side. Continue reading
In the last couple of months, we published a few blog posts with our Monthly Reports. They showed what we had done in the previous month, what we accomplished, what we didn’t accomplish etc. Now we’ve stopped publishing these reports.
Today, more than ever, companies of all kinds need to have a personality. They need to show their customers who they are, not just what they are or what they sell. From small startups to monster businesses it has become essential to create a two-way relationship with their audience. Today this is usually done through online content. Blog posts to be more specific. Continue reading
Cutting through the clutter is the main problem we all face when starting up a business. We don’t have the funds for in-your-face advertising. Therefore, we need to grab our audience by the scruff of the neck – as smoothly as we can, of course. Continue reading
Do you remember the first time you ever created something? Perhaps your first drawing or painting. You might have been proud of it at the time, but if you were a profound artist now, would you want that to represent your current status?