At the very beginning I thought that Squidility may be a tool for young entrepreneurs. A little bit later I changed my mind and realized that it’s more for content marketers. Now I know for sure – it was a mistake. Squidility is for Steve.
With online shopping giants such as ebay or amazon who would need to shop anywhere else? As a small startup, how do you catch the attention of people out there who already know where to shop if they need something? I’ve had a lot of experience teaching rowdy classes with the attention span of a goldfish, but there is one thing that almost always gets people to shut their mouths and open their ears: let me tell you a story. Continue reading
You may be wondering which is better: a multi topic or single topic blog. There are advantages and disadvantages to both. However I tend to favour one over the other. Let me take you through the pros and cons and we’ll see if you take my side. Continue reading
In the last couple of months, we published a few blog posts with our Monthly Reports. They showed what we had done in the previous month, what we accomplished, what we didn’t accomplish etc. Now we’ve stopped publishing these reports.
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Cutting through the clutter is the main problem we all face when starting up a business. We don’t have the funds for in-your-face advertising. Therefore, we need to grab our audience by the scruff of the neck – as smoothly as we can, of course. Continue reading
Do you remember the first time you ever created something? Perhaps your first drawing or painting. You might have been proud of it at the time, but if you were a profound artist now, would you want that to represent your current status?
User-friendly content: why splendid simplicity is necessary. Any fool can make something complicated; it takes a genius to make it simple.
The how is simple: make it simple. Why? People don’t have the time, the patience, and the will to figure out what you’re flapping in front of their noses. People today are busy. Even people who waste time do it in a hurry. Continue reading
Why make changes to your content when your content is already perfect?
When you start making your first ever piece of content, you feel pumped and on the edge of your seat. You put it all together, look at it, nod your head, and think, “yeah!” with a cheeky grin. People are going to love it! People are going to love you! Continue reading
When I first heard the term, I had no idea what it was: it was all Greek to me. Now I know and here is the best professional definition of it I could find: Continue reading