Our progress:

60% Complete (success)
Launch
First user
First 100 users
First paying customers
$10k in revenue

April 2016 Report

April 2016 Report

This is the next post of the Squid’s Transparency series. Have a look at how we do things here, what we did in April, what plans we have for next month, what’s good and what’s bad.

We’re not going to hide anything.

Why do I publish this report?

I truly believe in transparency. I love honesty and when people say what they think. In work, in life, everywhere. That’s why we are not going to hide anything that’s related to Squidility.

Take a look at our good and bad moments. As we think that may teach you a lot about doing web (SaaS) business.

April, 2016

April, 2016 is the third month of Squidility. Just like in previous months, I hoped to do lots of things in April, however reality was a little bit different. Some of the things I planned to do, I did, and some of them I didn’t. However, there is one big thing that has happened in April.

I’ve explained it in the next couple of sentences.

What have we done in April?

First and foremost: I have found a co-founder. His name is Rob and he has already published his first article on this blog. He has also described himself a little bit in that blog post.

We’ve spent long hours discussing the future of Squidility. And what can I say… we have really great plans and goals to achieve here. Rob, welcome on board! I’m really happy to see you here.

In the meantime, I’ve done some things related to maintenance and optimization, so everything should work even better than ever before.

What did we want to do in April, but didn’t do?

There were four main goals for April. These were:

  • Regular, continuous improvement; regular, continuous marketing. Real marketing. Day by day.
  • Finish mechanisms of fetching data from blogs (fetching all the information about the blog posts, e.g. publishing date, language, length of the content)
  • Fetching blog posts from sites that don’t have RSS feeds
  • New functionality that shows all the fetched data (titles, languages, dates etc.)

First three goals were almost accomplished. I promoted Squidility a little bit, but not as much as I had planned. Plus, I’ve finished a few mechanisms related to fetching data from blogs and fetching blog posts from sites that don’t have RSS feeds, but not all of them.

The last goal was not accomplished. I didn’t even start it.

What’s the reason for not achieving these goals?

There is only one reason for that. The same reason that I had in March: priorities.

My new co-founder and everything that’s related to him were much more important than everything else.

Stats in April

It’s the third month, so all the numbers are still small. But that’s the beginning…

Squidility website:

Squidility website - April

Squidility blog:

Squidility blog - April

Squidility:

Active users: 24

Paying customers: 0

Income: 0

Expenses: 0

In Squidility newsletter: 60 emails

In Squidility blog newsletters: 2 emails

Sites in Squidility (sites that we analyze): 51

Posts (pieces of content that we analyze): 60,596

Projects (projects that have been added by users): 51

Content ideas (content ideas that have been added by users): 430

The biggest lesson we learned in April

The biggest lesson I learned: don’t wait for anyone or anything. Work, you damn ass.

What are the plans for May?

Some of the goals are similar to these from April. Some of them are new. These are:

  • Make a plan for both of us (for my co-founder and me). What should we do, when and how. And simply do whatever we planned to do.
  • Regular, continuous marketing. Real marketing. Day by day.
  • Finish mechanisms of fetching data from blogs (fetching all the information about the blog posts, e.g. publishing date, language, length of the content)
  • Finish mechanisms of fetching blog posts from sites that don’t have RSS feeds
  • New functionality that shows all the fetched data (titles, languages, dates etc.)

Rob, once again: welcome on board! I’m really happy to see you here. This is a huge thing for me. This a huge thing for Squidility. Can’t wait to see what we can do together here.

Entrepreneur, manager, blogger, man and father. Founder of Squidility, blogger KarolZielinski.com, CEO at PayLane.

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