I was always saying that gaining first customers for your new product is the hardest part. Later – if your product is good – gaining the next ones is a little bit easier. Here’s how we get our first users.
At the very beginning I thought that Squidility may be a tool for young entrepreneurs. A little bit later I changed my mind and realized that it’s more for content marketers. Now I know for sure – it was a mistake. Squidility is for Steve.
In the last couple of months, we published a few blog posts with our Monthly Reports. They showed what we had done in the previous month, what we accomplished, what we didn’t accomplish etc. Now we’ve stopped publishing these reports.
Recently I had the pleasure of teaching a couple of people about content marketing. And what surprised me a lot is that there are a lot of things – obvious things, in my opinion – that they didn’t know. Such as the difference between a blog and a blog post.